Lyndsay is an Associate Creative Director who helps legacy brands like LEGO, Disney, and Amazon behave less like corporations and more like people. She’s spent the past ten years proving that a global brand doesn't have to trade its soul for scale.

I’m going to flip the script and move this into the first person because it’s starting to feel like writing my own eulogy. I’ve spent my career mentoring creatives, building teams, and figuring out the exact point where a strategy stops being "corporate" and starts being interesting. I could talk about results or awards or my stance on the em dash, but explaining my own success feels even weirder in the first person—eulogy tense may have been the move.

Outside of the 9-5, I like to collect hobbies that usually require a waiver. I’d love to tell you that kitesurfing or 6 am Solidcore makes me "psychologically unshakeable" in the room, but it mostly means I spend my free time draped over a yoga wheel trying to remember what it felt like to have a spine.

I also majored in Philosophy and Advertising, so I can sell your product while questioning the existential nature of consumerism. It’s a great tool for finding human truth in a brief.
And a better way to ruin a dinner party.

If you’ve skimmed this far, you can have your Claude agent contact my Claude agent.
Or better yet, just say hi.